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Thursday, 01/02/2018

Geneva here we come!

January has passed in the blink of an eye and it’ll be spring before we know it. So now’s the time to look ahead to what’s coming up in the wonderful world of motoring. Top of the Totally Dynamic ‘must do’ list is the Geneva Motor Show.

The 88th Geneva International Motor Show, to give it its full title, takes place from 8th – 18th March and is, without doubt, the highlight of the global motoring calendar. Many of the world’s leading automobile manufacturers, prominent designers and creators of exceptional vehicles will be represented, plus suppliers of equipment and accessories to the Swiss automotive market.

Despite some well-known brands not attending this year, all 106,000 square metres of exhibition space at Palexpo are fully booked with several manufacturers using the opportunity to spread out.

Aston Martin will have a bigger presence with Jaguar and Land Rover also enlarging their stands, so it will be exciting to see what these market-leading brands have to offer. Of course, at Totally Dynamic HQ, we’re always keeping a close eye on which new vehicles will look amazing with a vinyl wrap!

As well as familiar names, for those who prefer something more unusual or even unique, this year’s Geneva Motor Show has attracted a large number of small manufacturers of exclusive models and high-level preparation specialists. Exhibitors such as Applus Idiada, Corbellati and Quadro vehicles are new to the Geneva automobile halls.

Energy efficient vehicles will be a big draw at Geneva for those conscious of their automotive carbon footprint. The Swiss Federal Energy Office will again be a Presenting Partner for the show: promoting vehicles that emit no more than 95 grams of CO2/km. And for fans of motorsport (and luxury watches) TAG Heuer takes over Hall 3 with an exhibition dedicated to great racing cars.

We’re still waiting to discover what new cars will premiere at Geneva but you can check out this link to find out.

Closer to home is the London Motor Show at ExCel London from 17 – 20 May 2018. Shorter and smaller than it’s Swiss cousin, it’s still a firm favourite with automotive fans from across Europe. A new zone for 2018 will focus on Autonomous Vehicles Zone. Whilst we’re not quite convinced about autonomous cars, we’re open to finding out more.