totally dynamic

Totally Dynamic Goes Quackers!

2 September 2007

This year’s Great British Duck Race on the River Thames, saw a Totally Dynamic wrapped Citroen C4 Coupe sharing centre stage with 165,000 rubber ducks.  Featuring a striking design of the London cityscape in silhouette together with images of ‘Quackers’, the event mascot, the car was transformed by our South Lancashire centre just for the occasion.

Totally Dynamic was keen to sponsor this wrap project, as Group Marketing Manager, Jenny Rope, explains:

“We were thrilled to be involved with such a fun charity event!  In the build up to the Duck Race, the wrapped vehicle provided a val uable promotional tool as it toured the country with Quackers at the wheel, helping raise awareness of the event and more importantly raising lots of money for charity - and the fact that the race broke the Guinness World Record is just the icing on the cake.”

The family-friendly event started at Molesey Lock and was opened by celebrities John McCririck and Floella Benjamin who were joined by hundreds of well-wishers.  165,000 yellow rubber ducks took to the water in this world record breaking attempt for the UK to take the title of the biggest duck race in the world, raising money primarily for the Down’s Syndrome Association, The Waterways Trust and Sparks .  The race event provided a dramatic spectacle and a fantastic day out.